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The 3-Second Rule: Designing Vehicle Wraps That Get Noticed
Consider this scenario: your branded van is parked at a red light next to a motorist who is checking their mirrors, staring at their phone, and half-thinking about what to eat. You have their attention for about three seconds at most. Your car wrap either stays in their mind or fades into the street's visual cacophony. This is the reality that every fleet owner faces. According to the Outdoor Advertising Association of America, a single wrapped car may provide 30,000 to 70,00
seosunrisesigns
Aug 221 min read


Cast vs. Calendered Vinyl: Which Vehicle Wrap Material Is Right for You?
If you're looking for a car wrap, you've probably heard the phrases "cast vinyl" and "calendered vinyl" used interchangeably. It may seem to be a small technical issue, but the kind of vinyl used on your wrap has a significant influence on how long it lasts, how well it looks, and how much you'll wind up spending both now and in the future. Choosing the incorrect material might result in peeling edges, fading colours, or a wrap that appears worn after only one summer. Choosin
seosunrisesigns
Aug 201 min read
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